wHAT IS VOODOO NUTRITION?

I read an article entitled "Drink's calorie-burning claims 'voodoo nutrition'?.
What does it mean?
You can visit the full story in this site: http://www.gmanews.tv/story/29467/Drinks-calorie-burning-claims-voodoo-nutrition

voodoo- crazy people
nutrition- crazier people.

Take your pick.

i believe it is a new subsidiary of cocoa cola, selling a calorie burning beverage.

its where they take nutrition and control it so more psychopaths dint eat your pet goats cheese.

I have nook clue

When there is a twisted logic, like voodoo, around the foods claims.

Could a drink really have "negative calories"? There is no such thing.

A "fat blocker" or a "crab blocker" is the same nonsense (Voodoo) Nutrition.